Europe already has one of the world’s strongest consumer protection rulebooks. The Digital Fairness Act (DFA) can be an opportunity, if it focuses on making existing European rules work better in practice. Smarter enforcement must be the absolute priority moving forward.
Europe does not need another layer of consumer rules. It needs the rules it already has to work. That is the message from European tech leaders in our new video. It comes as the European Commission prepares to publish its Digital Fairness Act (DFA) proposal by the end of 2026.
European Tech Alliance (EUTA) · Based in Brussels · Full time · Start, no later than January 2027 The European Tech Alliance brings together around 40 of Europe’s leading tech companies, all born and built in Europe. In Brussels, we speak for them on the EU rules that shape how
The European Tech Alliance (EUTA) has joined a broad coalition of sellers, artisans, startups, SMEs, couriers, refurbishers, marketplaces and their associations in a letter to Executive Vice Presidents Séjourné and Virkkunen and Commissioners Dombrovskis and McGrath on the upcoming Product Act.
Today, the European Tech Alliance (EUTA) submitted its contribution to the European Commission’s call for evidence on the Quality Jobs Act. European tech companies compete for talent in a global market. We share the Commission’s goal of quality jobs that go hand in hand with innovation and competitiveness. To get
Every day, millions of Europeans use online platforms to order food, find a job, book a trip or sell something they no longer need. The platform connects a buyer with a seller, very often a local SME. The seller is responsible for the product it sells. The platform that facilitates the sale becomes liable if it learns of an illegal product or service and fails to act. Liability sits with the actor best placed to handle it.
The European Commission can close that gap. In Q4 2026, it will propose a review of the Consumer Protection Cooperation (CPC) Regulation. A welcome development. The existing CPC Network already produces results, but it can do far more. We ask for two things together: improve the enforcement of rules Europe already has, and resist piling new rules on top. This will give consumers the same protection wherever they live, ensures competitiveness, and gives European tech companies legal certainty.
The proposal to bring EU rules on administrative cooperation in the field of taxation (DAC Recast) into a single simplified text is a substantive and welcome step towards a smarter European rulebook. Codifying the successive Directive on Administrative Cooperation (DAC) into a single text and ensuring targeted simplification is exactly the approach European tech companies have been calling for.
The European Tech Alliance (EUTA) supports the ambition behind the European Commission’s KIDS Act proposal presented today. The online experience for users of all ages should be safe and rewarding, and children are entitled to additional safeguards.
The European Tech Alliance (EUTA) has submitted its response to the European Commission’s consultation on gold-plating, run by DG GROW. Europe says it wants to empower its digital champions. That starts with a Single Market that actually works as one market. One market, one rulebook, one future. Today, European companies
The European Tech Alliance (EUTA) today published a video in which its President Adam Jay, CEO of Vinted Marketplace, and executives from EUTA members set out what Europe’s tech strategy needs to deliver for the companies that build and scale in Europe. The video is published two years after the
The European Tech Alliance alongside 17 other organisations representing app developers, European tech associations, digital businesses, news media publishers, consumer organisations and civil society groups, has published a joint letter raising serious concerns over Apple’s new business terms for app developers in the European Union, and over the European Commission’s
The European Tech Alliance (EUTA) today announced that Adyen is joining as its newest member, further strengthening the Alliance’s community of European and Europe-rooted technology companies. Founded in Amsterdam in 2006, Adyen is the complete financial operating system for modern commerce, providing leading enterprise solutions across payments, loyalty, billing, and