The European Tech Alliance (EUTA) has joined a broad coalition of sellers, artisans, startups, SMEs, couriers, refurbishers, marketplaces and their associations in a letter to Executive Vice Presidents Séjourné and Virkkunen and Commissioners Dombrovskis and McGrath on the upcoming Product Act.
Every day, millions of Europeans use online platforms to order food, find a job, book a trip or sell something they no longer need. The platform connects a buyer with a seller, very often a local SME. The seller is responsible for the product it sells. The platform that facilitates the sale becomes liable if it learns of an illegal product or service and fails to act. Liability sits with the actor best placed to handle it.
The European Commission can close that gap. In Q4 2026, it will propose a review of the Consumer Protection Cooperation (CPC) Regulation. A welcome development. The existing CPC Network already produces results, but it can do far more. We ask for two things together: improve the enforcement of rules Europe already has, and resist piling new rules on top. This will give consumers the same protection wherever they live, ensures competitiveness, and gives European tech companies legal certainty.
The European Tech Alliance (EUTA) supports the ambition behind the European Commission’s KIDS Act proposal presented today. The online experience for users of all ages should be safe and rewarding, and children are entitled to additional safeguards.
The European Tech Alliance (EUTA) today published a video in which its President Adam Jay, CEO of Vinted Marketplace, and executives from EUTA members set out what Europe’s tech strategy needs to deliver for the companies that build and scale in Europe. The video is published two years after the
The European Tech Alliance (EUTA) today reaffirmed its commitment to supporting the European Commission’s simplification agenda by submitting detailed contributions to both the AI and Digital Omnibus proposals and the Digital Fitness Check consultation.
The European Tech Alliance (EUTA) published today its position paper ahead of the upcoming European Commission’s Taxation Omnibus, aiming at simplifying the EU taxation rulebook.
The European Tech Alliance (EUTA) acknowledges the political agreement reached today by EU Member State representatives on the proposed revision of the EU payment services framework, an important milestone in modernising Europe’s financial ecosystem.
While this agreement is a welcome step toward improving digital payments across the EU, EUTA is concerned that key provisions remain unaddressed and could unintentionally hinder innovation, expose merchants to fraud, and impose disproportionate burdens on businesses.
As part of the Polish Presidency’s Digital Summit, the European Tech Alliance (EUTA), together with Classifieds Marketplaces Europe and Ecommerce Europe, co-hosted a high-level roundtable titled “Scaling European e-commerce: Smart regulation for a fair, resilient and sustainable Single Market.”
European tech companies strongly back the EU’s mission to create a safer digital world for minors, but warn that one-size-fits-all rules could backfire.
The European Tech Alliance (EUTA) welcomes the European Commission’s proposals for the Payment Services Regulation (PSR) and the Third Payment Services Directive (PSD3) as a pivotal opportunity to build a more harmonised, innovative, and competitive payment landscape in Europe.
Today, the European Tech Alliance (EUTA) is proud to contribute to the European Commission’s consultation on the EU Start-up and Scale-up Strategy. Our recommendations focus on creating a thriving environment for European startups and scale-ups by simplifying regulations, improving access to financing, enhancing competitiveness, ensuring fair enforcement, and attracting top global talent.
The European Tech Alliance (EUTA), together with Allegro, addressed the Council’s Working Party on Competitiveness and Growth, contributing to discussions on the European Commission’s initiative, “A Comprehensive EU Toolbox for Safe and Sustainable E-Commerce”.