Unlocking European tech leadership at home and beyond

Promoting home-grown tech businesses is central to achieving the European Union’s (EU) wider goals. With the right conditions, our companies can strengthen Europe’s resilience and technological autonomy, protect and empower users online, and promote Europe’s values of transparency, rule of law and innovation to the rest of the world.

We represent

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News

Stay informed with the latest developments and insights from the European Tech Alliance.

Protecting users’ personal data and unlocking data driven innovation: Maintain the GDPR by adopting a more consistent and risk-based interpretation

In today’s digital landscape, safeguarding user personal data and fostering innovation are paramount. While the General Data Protection Regulation (GDPR) is often presented as the EU’s golden rule, its interpretation is, at times, too rigid, departing from the intention and the spirit of the law. Europe needs robust data protection that coexists with a strong innovation landscape. To achieve this, we believe it is important to allow a risk-based interpretation of the GDPR, applied consistently across Europe. The GDPR is still fit for purpose – it is rather the interpretation of the text and provisions that needs to be reconsidered in enforcement. By doing so, we can protect users’ privacy rights while encouraging the development of cutting-edge solutions. 

EUTA meets Dutch officials in The Hague

The European Tech Alliance recently convened in The Hague to discuss Europe’s competitiveness and how its tech companies can thrive both within the EU single market and in the global arena. Our delegation met with officials from the Ministry of Economy and Interior, the competition authority, members of the Dutch Parliament, and the Dutch tech community.

Three steps to enhance growth and innovation in Europe

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1. European Tech for European competitiveness

"Glovo struggled with very fragmented EU regulation during our scale-up process. Therefore we know that a clear legal framework would help European business to grow, innovate and successfully compete."
Sacha Michaud
Co-Founder Glovo

2. Smart Rules for a Stronger Europe

"At this pivotal time, the EUTA highlights key opportunities for industry and policymakers to work together to deliver an innovative, thriving and successful tech sector in Europe - a future that Trustpilot will play a full part in."
Adrian Blair
CEO Trustpilot

3. Better enforcement for fairer competition

"Criteo is at the heart of the open web which unlocked the power of data, laying the foundation for an AI revolution. More synergies and cooperation among national regulators will accelerate European techs’ leadership in data, AI and beyond."
Megan Clarken
CEO Criteo

Policy work

The EUTA focuses on fostering an ambitious EU tech strategy, enhancing Europe’s tech competitiveness, advocating for clear, targeted, and risk-based regulations, and supporting consistent rule enforcement in the globalised market. Our policy areas are dedicated to overcoming growth obstacles and promoting a thriving digital economy in Europe.

Partner with European tech for tomorrow’s digital vision.

For further inquiries, please contact our Secretary General, Victoria de Posson: victoria@eutechalliance.eu

Our members

* It reflects users, consumers and business customers from EUTA member companies, per year. It includes overlaps but illustrates the reach and impact of our services.