EU’s digital policy

Promoting home-grown tech businesses has never been more central to achieving the European Union’s (EU) wider goals. With the right conditions, our companies can strengthen Europe’s resilience and technological autonomy, protect and empower users online, and promote Europe’s values of transparency, rule of law and innovation to the rest of the world.

In the next five years, let’s prioritise boosting Europe’s tech competitiveness by having an ambitious EU tech strategy to overcome growth obstacles, making a political commitment to clear, targeted and risk-based rules, and enforcing rules consistently to match the globalised market we are in.

The European Tech Alliance (EUTA) presents its bold, forward-looking manifesto, outlining a strategic roadmap for Europe’s digital policy from now to 2030. 

The EUTA asks EU institutions to take into account three steps as we move towards 2030:

  • Develop a European strategy for European tech and competitiveness;
  • Prioritise smart rules for a stronger Europe, including increased harmonisation to create one EU digital single market, not 27 national markets;
  • Focus on better enforcement for fairer competition.

The digital world is a fully regulated sector with a wide range of new and updated rules. Today, up to 30% of EU tech companies resources can be taken up by compliance instead of focusing on the company’s growth and innovation. In a world where competition for tech developers is fierce and global, it puts EU companies’ attractiveness at risk.

The EU should allow for existing rules to take effect and make a thorough assessment of these rules, before introducing new regulation in the same areas. When assessing the impact of future EU rules, regulators should also consider the compliance costs for EU tech. European rules should complement each other, not clash or duplicate efforts.

When developing new EU rules or reviewing existing ones, we should get rid of old laws to prevent an ever-growing pyramid of regulations. Find out more by reading our infographic.

EUTA CEO Forum 2025: European tech leaders unite for smarter regulation and stronger competitiveness

This week, the European Tech Alliance (EUTA) brought together 20 leading European tech CEOs and executives for the 2025 EUTA CEO Forum in Brussels. In its largest Forum to date, EUTA presented a united CEO Call for Action titled “One Market. One Rulebook. One Future.” to top European policymakers, advocating for a more competitive, trusted, and innovation-friendly European single market.

12 June 2025

International Digital Strategy: Time to act to empower European tech at home and abroad

The European Commission unveiled its Strategy on International Digital Policy, outlining a roadmap to reinforce the EU’s position as a global digital leader. The European Tech Alliance (EUTA) welcomes this ambitious vision and calls on the Commission to ensure that political commitments are translated into concrete, actionable measures that empower European tech companies to grow within the single market and beyond.

5 June 2025

EUTA engages with Danish leaders ahead of Council Presidency

With Denmark set to assume the Presidency of the Council of the European Union from July to December 2025, the European Tech Alliance (EUTA) travelled to Copenhagen to discuss the future of EU digital policy and how Europe can unlock the growth potential of its homegrown tech companies. Our discussions focused on ensuring that EU digital policy in the coming years creates the right conditions for innovation, growth and global competitiveness.

23 May 2025

EUTA calls to empower EU startups and scale-ups

Today, the European Tech Alliance (EUTA) is proud to contribute to the European Commission’s consultation on the EU Start-up and Scale-up Strategy. Our recommendations focus on creating a thriving environment for European startups and scale-ups by simplifying regulations, improving access to financing, enhancing competitiveness, ensuring fair enforcement, and attracting top global talent.

17 March 2025

EUTA engages with European Parliament to strengthen Europe’s tech competitiveness

Today, the European Tech Alliance (EUTA) made significant strides in advocating for the growth and competitiveness of Europe’s tech industry. Eleven CEOs from leading EU tech companies met with key Members of the European Parliament (MEPs) from the European People’s Party (EPP), Renew Europe, and the Greens to discuss critical challenges facing the sector.

2 October 2024

EUTA Story Book

The European Tech Alliance (EUTA) represents the digital innovators born and bred in Europe. We strive to give voice to European digital champions from across the European region, provide a better understanding of the variety of digital business models that Europe has produced and support the creation of a political and legislative landscape that can grow the European tech ecosystem.

1 August 2020

EUTA Members discuss digital priorities and future vision

EUTA Members discuss digital priorities and future vision On 7 May members of the European Tech Alliance (EUTA) met in Brussels for the Alliance’s Annual General Meeting (AGM). Following introductions by our President Gianpiero Lotito and Chair Magdalena Piech, members discussed how the EUTA can provide an even stronger voice

7 May 2019

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