Online platforms

The European Tech Alliance (EUTA) fully supports the objectives to create greater trust for consumers and users online while enabling digital services to flourish. When developing new rules, EU policymakers should provide clarity and flexibility for different digital services to implement the rules in ways that make sense for their specific businesses.

EUTA calls to empower EU startups and scale-ups

Today, the European Tech Alliance (EUTA) is proud to contribute to the European Commission’s consultation on the EU Start-up and Scale-up Strategy. Our recommendations focus on creating a thriving environment for European startups and scale-ups by simplifying regulations, improving access to financing, enhancing competitiveness, ensuring fair enforcement, and attracting top global talent.

Ensuring Europe’s Competitiveness in AI: Key Principles and Actions for the GPAI Code of Practice

As Europe shapes the future of artificial intelligence (AI) through the AI Act and the General Purpose AI (GPAI) Code of Practice, it faces a critical challenge: how to foster innovation while ensuring responsible AI governance.
The latest EUTA paper, Ensuring Europe’s Competitiveness: Key Principles and Actions for the GPAI Code of Practice, sets out the essential steps to ensure European companies can compete effectively on the global AI stage.

Getting EU Payment Rules Right: Six Essentials

The fast-paced world of digital transactions demands a regulatory landscape that evolves with it, and the recent European proposals concerning the Payment Services Regulation (PSR) and Payment Services Directive (PSD3) are emblematic of this dynamism. The European Parliament’s vote on PSD3 and PSR marks a significant step toward further advancing