As outlined in our initial reaction to the Commission’s Artificial Intelligence Act (AIA) proposal, we welcome the Commission’s risk-based approach to the future of AI regulation, and we believe that a focus on high-risk AI applications strikes the right balance between safety and innovation.
As the EUTA represents a great variety of sectors, our AI applications are equally diverse and would fall under the low risk application category in the vast majority of cases. These applications include amongst others: fraud detection, instant translation, customer assistance, bespoke product and content recommendations, e-commerce parcel bundling, or automated classification of thousands of products onto a marketplace. As European tech champions operating across borders, we support a consistent set of AI rules, applicable in all EU markets.
Read our position paper to find out more.
