Ensuring Europe’s Competitiveness in AI: Key Principles and Actions for the GPAI Code of Practice

As Europe shapes the future of artificial intelligence (AI) through the AI Act and the General Purpose AI (GPAI) Code of Practice, it faces a critical challenge: how to foster innovation while ensuring responsible AI governance.
The latest EUTA paper, Ensuring Europe’s Competitiveness: Key Principles and Actions for the GPAI Code of Practice, sets out the essential steps to ensure European companies can compete effectively on the global AI stage.
EUTA calls for stronger enforcement of EU e-commerce rules at Council Working Party on Competitiveness and Growth

The European Tech Alliance (EUTA), together with Allegro, addressed the Council’s Working Party on Competitiveness and Growth, contributing to discussions on the European Commission’s initiative, “A Comprehensive EU Toolbox for Safe and Sustainable E-Commerce”.
E-Commerce & Product Safety: EUTA speaks at the European Parliament’s IMCO Committee

The European Tech Alliance (EUTA) addressed the European Parliament’s Internal Market and Consumer Protection (IMCO) Committee, highlighting a key challenge: ensuring the effective enforcement of EU e-commerce and product safety legislation.
EUTA and the Polish Presidency discuss how to ensure user privacy in the 21st century

The European Tech Alliance (EUTA), in collaboration with the Polish Presidency, hosted a pivotal discussion on ensuring user privacy in the digital age, with a particular focus on cookies and online tracking.
EUTA welcomes the European Commission’s Communication for safe and sustainable e-commerce

The European Tech Alliance (EUTA) welcomes the European Commission’s Communication, “A Comprehensive EU Toolbox for Safe and Sustainable E-Commerce,” as a positive step towards a fairer and more transparent digital economy. This initiative aims to ensure fair competition between EU-based companies and their non-EU counterparts.
HelloFresh joins the EUTA

The European Tech Alliance (EUTA) continues to grow and welcomes the HelloFresh Group, the global leader in meal kits and one of the fastest-growing companies in the ready-to-eat food sector.
EUTA highlights European tech’s AI ambition by hosting an event in Paris ahead of the AI action summit

The European Tech Alliance (EUTA) hosted a pivotal event in Paris, bringing together European industry leaders to discuss the future of AI in Europe.
European Commission’s Competitiveness Compass: Political Ambition Must Translate into Reality

Today, the European Commission unveiled its Communication on “A Competitiveness Compass for the EU”, outlining a strategic vision to boost the EU’s global economic standing. The European Tech Alliance (EUTA) calls for swift implementation to translate political intent into meaningful regulatory improvements for the digital and tech sector.
EUTA contributes to the European Commission’s “Single Market Strategy 2025” Consultation

The European Tech Alliance (EUTA) participated in the European Commission’s consultation on the Single Market Strategy 2025. Our submission outlines key recommendations designed to strengthen the EU Single Market and enhance the global competitiveness of European digital companies.
EUTA calls on European Commission to uphold fair competition in digital markets

The European Tech Alliance (EUTA), representing leading European-founded and headquartered technology companies, has reaffirmed its commitment to safeguarding fair competition in digital markets. In a letter addressed to European Commission President Ursula von der Leyen and Executive Vice Presidents, EUTA urged swift and decisive action to enforce the landmark Digital Markets Act (DMA).