The European Tech Alliance (EUTA) welcomes the European Commission’s Digital Omnibus on AI Regulation Proposal, which aims to simplify and streamline EU rules across AI, data, cybersecurity and the wider digital acquis.
For years, EUTA has called for a coherent, streamlined EU regulatory landscape that enables European tech companies to grow and scale. After a decade of overlapping rules and complex compliance obligations, this simplification package is a welcome step toward a clearer, more complementary framework. A simpler system will help innovators operate seamlessly across the Single Market.
Today’s announcement signals the EU’s commitment to cutting unnecessary burdens and fostering a more innovation-friendly environment; an approach EUTA strongly supports.
Some elements, however, will need clarification to ensure the package delivers real simplification for European tech. EUTA looks forward to reviewing the proposals in detail and working with policymakers to ensure the final text is practical, future-proof and aligned with Europe’s competitiveness goals.
As the process continues, EUTA will keep contributing concrete ideas and real-world insights. Our objective remains clear: a Europe where tech companies can thrive, not drown in paperwork. There must be no threshold on ambition, only on bureaucracy.
The following can be attributed to EUTA’s Secretary General, Victoria de Posson
“This tech simplification package is a long-overdue reset for Europe’s digital rulebook. Let’s build a Single Market where great ideas scale fast and innovators are not buried in paperwork.”
“EUTA welcomes the ambition to simplify digital rules, but key details still need work to ensure European tech companies feel real relief.”
“EU tech sovereignty starts with a true level playing field, and that means not overburdening European innovators. The ambition is right; now let’s get the details right too.”
About the European Tech Alliance
EUTA represents leading European tech companies that provide innovative products and services to more than one billion users. Our 36 EUTA member companies from 16 European countries are popular and have earned the trust of consumers. As companies born and bred in Europe, for whom the EU is a crucial market, we have a deep commitment to European citizens and values.
With the right conditions, our companies can strengthen Europe’s resilience and technological autonomy, protect and empower users online, and promote Europe’s values of transparency, rule of law and innovation to the rest of the world.
The EUTA calls for boosting Europe’s tech competitiveness by having an ambitious EU tech strategy to overcome growth obstacles, making a political commitment to clear, targeted and risk-based rules, and enforcing rules consistently to match the globalised market we are in.
For media inquiries, please contact:
Victoria de Posson, EUTA Secretary General
E-mail: info@eutechalliance.eu
www.eutechalliance.eu
