Data Act: Five things that EU policymakers should get right

European digital champions and scaleups are eager to take advantage of the Data Act’s potential to offer innovative services for both businesses and consumers. To make this happen, the Data Act needs to get the basics right.  The European Tech Alliance (EUTA) gathers digital successful companies built across Europe, with a total of 29 companies […]

eCommerce: Who is responsible for the information that consumers see online?

As consumers, we are all familiar with the challenges of knowing whether the information presented next to goods or services we want to buy is true.  Is this 100% organic  cotton t-shirt really organic? Is that aubergine pesticide-free? In today’s world, policymakers are working to shape the rules that determine who is responsible for providing […]

e-Commerce: Who do consumers buy from?

Getting confused about what a “platform” is when shopping online? With so many different players in the game, it’s no wonder that consumers and policymakers alike are struggling to keep up. In this blog, I explain the different business models that prevail in e-commerce and clarify how they differ from one another. This post primarily […]

Digital Fairness: EUTA contribution to the European Commission’s Consultation

As the European Commission is assessing European Union (EU) consumer law on digital fairness, the European Tech Alliance (EUTA) very respectfully shares some recommendations through the European Commission’s consultation on EU consumer law on digital fairness. We invite the European Commission to:   Apply targeted rules to companies interacting with EU consumers  Allow time for effective […]

The EUTA signs joint industry statement on the Data Act

On 1 February 2023, the EUTA co-signed a statement on the Data Act, alongside 29 other trade associations across-sectors, inviting EU policymakers to take sufficient time to preserve European innovation and competitiveness. European digital champions and scaleups are eager to take advantage of the Data Act’s potential to offer innovative services for both businesses and […]

The European Tech Alliance elects its new leadership

BRUSSELS, 1 February 2023 – In January 2023, the European Tech Alliance (EUTA) members elected nine new Board Members, and re-appointed Aurélie Caulier, Head of EU Public Affairs at Zalando, as Chair of the Board of the EUTA. The EUTA’s Board plays a central role in the strategic direction of the Association and in the […]

EUTA Recommendations for the Ecodesign for Sustainable Products Regulation

The European Tech Alliance (EUTA) supports sustainable environmental consumption and the establishment of harmonised and European rules to this end. We endorse the objectives of the Ecodesign for Sustainable Products Regulation (ESPR), which will set performance requirements for product groups including durability, reusability, upgradeability, and reparability. 

EUTA signs joint industry letter on the EU General Product Safety Regulation (GPSR)

On 22 November, the European Tech Alliance co-signed an industry letter on the General Product Safety Regulation (GPSR) urging EU policymakers to:  Ensure the GPSR is consistent with the Digital Services Act (DSA); Provide enough time for implementation and alignment with the DSA; Give the supply chain flexibility in product identification; Keep the responsible person’s […]